The United Arab Emirates has announced a new package of tourism incentives aimed at attracting a broader range of international visitors and strengthening its position as a leading global travel destination. The initiative focuses on promoting sustainable tourism, outdoor experiences, and cultural exploration alongside the country’s well-known luxury offerings.
The latest push highlights lesser-known natural attractions, including mangrove forests, coastal waterways, deserts, and protected reserves that offer activities such as kayaking, eco-tours, and wildlife observation. By showcasing these environments alongside modern city skylines, the UAE is positioning itself as a destination where urban innovation and nature coexist.
Authorities say the incentives include streamlined visa options, expanded travel packages, and partnerships with tour operators to promote eco-friendly and adventure-based tourism. Special emphasis is being placed on experiences that appeal to younger travelers and families seeking meaningful, activity-driven holidays rather than traditional sightseeing alone.
The initiative also supports local communities and conservation efforts by encouraging responsible tourism practices. Investments in sustainable infrastructure, guided nature experiences, and environmental education are intended to protect sensitive ecosystems while allowing visitors to engage with them safely.
Tourism officials note that global travel trends are shifting toward experiential and sustainable journeys, and the UAE aims to stay ahead by diversifying its tourism portfolio. From kayaking through mangroves with city skylines in the distance to exploring heritage sites and cultural districts, visitors are being offered a more balanced and immersive travel experience.
With these new incentives, the UAE hopes to boost visitor numbers year-round, extend average stays, and reinforce tourism’s role as a key pillar of economic diversification and long-term growth.

